we are a full service

boutique digital agency

higgs idea is a small, family-run creative digital agency based in the peaceful, rural surrounds of pembrokeshire. we have over 15 years of professional, commercial experience in helping businesses to thrive online.

our expertise

covering all disciplines of essential services to allow businesses of any size to properly flourish online. we are dedicated to ensuring our clients’ brand and digital reputations are the very best they can be. we have a proven track record of ongoing success with clients that have been working with us for over a decade. see our #testimonials further down this page…

google cloud platform

we use google cloud platform and g suite exclusively. this allows for reliable scalability of our deployed business applications that are fast, secure and at the leading edge of current cloud technology.


we are based in pembrokeshire, west wales, and nestled within this serene rural environment we can work without distraction. we are always available via telephone and/or email/messenger.


with 10 years of professional commercial experience in online development & marketing, business intelligence and search engine optimisation. we are well-equipped to ensure your business grows online!

superb performance

all of our website builds are thoroughly tested to ensure they perform perfectly across the myriad smartphone/tablet devices available today. responsiveness and speedy optimised websites are paramount to good online accessibility.

outstanding support

we are available 24/7 to help with any technical issues you may encounter. we have a dedicated tech support line available to retainer-based clients.

cloud integrity

all of our applications are hosted, maintained and backed-up into the cloud. no loss of data here! websites are constantly monitored for uptime and updates performed regularly.

wordpress experts

we have been working with wordpress for over 10 years and 95% of our applications are deployed using this superb content management system. we design and develop our own custom plugins and themes for wordpress.

marketing campaigns

with an extensive and thorough knowledge of Google AdWords and Facebook Adverts, we administrate these accounts for our clients to ensure that optimal ROI is achieved. we administer all social media channels for greater coverage and brand recognition.


fully scaleable e-commerce systems managed and built exclusively by ourselves for businesses of any size. clients can edit these online shops themselves and the sites are connected to all major payment gateways.

booking systems

a bespoke and complete booking system solution for businesses such as tour companies, hotels, events planners, photographers etc.


we have two very talented and qualified graphic designers adept with modern user interface and user experience. we cater for all disciplines required for screen and print.

web development

the true nuts and bolts of the internet. from simple html website design/website development to full content-managed systems built and maintained on our cloud platform.

generating ideas. solving problems

we work closely with start-ups and established businesses. we now are very much entrenched into the digital age and it is paramount that brands and businesses utilise the creativity and the reach that is available to all, online.

why we are different

we are dedicated to ensuring our clients’ brand and digital reputations are the very best they can be. we have a proven track record of ongoing success with clients that have been working with us for over a decade. we also dislike capital letters ; – )

our latest work

some of our latest and most enjoyable projects we have recently completed.

from our clients

a few words from our lovely clients. if you’d like to read the reviews in full, feel free to visit the higgs idea google reviews directly.

“Darin and the team at Higgs Idea helped build a website to the spec requested, within timelines and exceeding our expectations…”

Sarah Green

Project Manager, Visions4Health

“Higgs Idea just built our new website Honey Rocks London and we are absolutely delighted with their work. We are a team of sisters…”

Hannah Hodges

Co-Owner, Honey Rocks

“Excellent service. Everything we asked for was completed in good time exactly as we requested. Darin is a pleasure to work with.”

Susan Bakhtar

32 Design Architects

“Higgs Idea created a great website for me which is exactly what I wanted. It’s modern and suits my audience. The team has communicated…”

Clare Deane

Liverpool Noise

let’s start something new

say hello!

if you’d like to work with us, or need advice about any of our services please email hi@higgsidea.com